FMCG Small Scale Wholesaler



If you would like to start distributing fast moving consumer goods at a small scale this quick guide will jump start you. It contains:


  • Overview
  • The FCMG Distribution Channel   
  • Types of Small Scale Wholesale Set Ups   
  • Becoming A Distributor   
  • Choice of Products to Distribute   
  • Choice of Location   
  • Suppliers   
  • Products, Margins, Markets: Some Case Studies   
  • Case Study One: Mass Market Mandazi   
  • Case Study Two:  Bread   
  • Case Study 3: Variety of Products   
  • Resources Required   
  • Market Entry   
  • Virgin Market   
  • Competitive Market   
  • Winning Retailers   
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Supermarket Business Guide

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